Luke Sanderson has a great passion for all things spirits and hospitality. He cut his teeth in the world of events and cocktails bars across NZ and the UK before settling in at The Black Pearl in Fitzroy for almost half a decade. Following this, he worked on some of the worlds most awarded brands with William Grant & Sons, Glenfiddich and Hendricks. After heading up the Global Advocacy team at True Believers, heโ€™s now moved on to the Global Brand Director role. True Believers is an independent spirits company who is dedicated to flavour, crafting their love for fine spirits and great drinks with world class producers in France, Mexico and Scotland.