Sixth-generation Justine Henschke manages all Henschke brand activity, including marketing, public relations, digital media, direct sales and events.
Working for her family’s winery in different capacities from a young age, Justine has fond memories of picking grapes with her two brothers, Johann and Andreas, foot-stomping ferments and pouring tastings in Cellar Door. In 2007 and 2008, she joined the Henschke winemaking team for vintage.
After completing a Bachelor of Commerce (Marketing and Management), Justine worked for wine distributor Lay & Wheeler in the United Kingdom, luxury fashion house Chanel in New York and Public Relations firm The Cru Media + Communications in Sydney.
Eager to expand her wine knowledge, Justine graduated from several wine qualifications including the WSET Level 3 Award in Wines and Spirits, before re-joining Henschke in 2015 in the role of Marketing and Public Relations Manager. Justine also travels regularly as a Henschke brand ambassador.
Justine’s wine judging credentials include the 2015/16 and 2018/19 Hot 100 Wines of South Australia, 2019 Royal Melbourne Wine Awards, 2021 Drink Easy Awards, and 2021 and 2024 Royal Adelaide Wine Show. Justine served on the board of Wine Communicators of Australia between 2017 and 2023.